Infographics are visual representations of information, data, or knowledge. Similar in some ways to an academic poster, an Infographic is meant to be read quickly. However, infographics tend to be shorter, more creative, and less research-oriented than a poster. For example, they often make use icons, include shorter blocks of text, and can be more creative in layout and design.
For teaching and learning purposes, Infographics can be valuable for:
- Communicating key concepts and information
- Student assignments where the intended outcome is to communicate information visually or succinctly, especially for a public audience
Activity 1: What makes these Infographics effective?
Each of the below Infographics were designed using Canva. What makes these Infographics effective?
Click to enlarge and the back button to return:
Activity 2: What do you want to communicate?
The first step to designing an infographic is to narrow in on the story that you want to tell.
Consider the following questions:
- What is the central argument of your infographic?
- What story are you trying to tell?
Activity 3: Considering Information Presentation
There are many ways of presenting information on an Infographic.
Which of the following best suit your material:
- Acronyms or Alphabetical arrangements
- Data representations
Activity 4: Drafting
Once you have identified the main story and a few options for info arrangement, it’s time to start drafting. There are a few directions you might take here:
Take stock of the content you’ve got on hand. Is all your content ready to go or do you have some more research to do? Is your content text-heavy? In other words, is your content largely textual or have graphic/visual ways of communicating the message? You’ll want to reduce the amount of text to a minimum so get creative about alternative ways of communicating.
- Check out Canva’s templates. While you can start an Infographic from scratch, it can be helpful to start with some inspiration. Canva’s numerous templates are often free and fully editable. While you’re still in the drafting stages, you might find a design that works for you by checking out the templates. Try to look past the content used in the template. For example, the 5 Reasons to Give to Charity template might easily become a 5 Step Model for Critical Thinking with some changes to content and icons.
- Storyboard. Another approach to drafting your Infographic might be to do a rough sketch, storyboard, or drawing of your imagined Infographic. Some designers find it helpful to draft the content. What are the different sections and sub-sections? What text will you include? Noting that what you write on paper may need to be cut down by as much as 50 – 75% to be effective on an Infographic. We tend to be wordy on paper. But on an Infographic, the fewer words the better.
How to start designing an Infographic in Canva:
- From the main log in page, look to the top banner for Create a Design and select the Infographic dimensions
- If Infographic is not one of the main choices across the top, select More and find Infographic under Blogging and eBooks
- To find the Infographic layouts, select the Layouts tab from the menu to the left
- Click on a layout to select or to have a closer look
- Start editing! In the majority of Canva templates, everything can be edited – the content, colours, fonts, arrangements, and icons.
Download your design from Canva
To export your design from Canva, locate the Download button in the top menu bar. Select file type (PNG recommended) and download locally to your computer.